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58 Awesome packaging designs

With so many products out there, packaging design is as important as ever. Take a look at these examples of packaging design to witness the best work on offer.
Packaging is something we’re bombarded with on a daily basis. So creating an eye-catching packaging design that can be reproduced for years is a real challenge, especially with trends in industrial design now demanding biodegradable or renewable packaging.
Now more than ever, packaging design matters. The designs below show the direction in which many different industries are focusing their packaging design for years to come.

17. Nike Air

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Nike Air is arguably one of the most popular sneaker designsever released. Not content with a regular old shoebox, Berlin based agency Scholz & Friends came up with a brand new, reimagined packaging design for their favourite trainers.
Very much taking the ‘Air’ aspect into account, the team placed the sneakers in an air-tight plastic bag to give the illusion of floating trainers. Highlighting the Air cushioning of the brand, this design also reduces the risk of damage when shipping.

37. Juice skins

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This innovative fruit packaging by Naoto Fukasawa (currently only available in Japan) is the next step in creating that tangible link between fruit and fruit juice. So far it’s been developed into three flavours – Kiwi, Strawberry and Banana.

 

Check out all the 58 designs at: http://www.creativebloq.com/packaging/inspirational-packaging-912837

Author: Esperanza van den Ham